Transforming Business Challenges into Scalable Salesforce Solutions

I'm Nuratullahi Ashade-Ogunfuwa, a Certified Business Analyst and Salesforce Implementation Consultant who bridges the gap between business needs and technology solutions.

With over 5 years of experience driving digital transformation, I help organizations optimize processes, enhance user adoption, and unlock the full potential of their Salesforce ecosystem.

Nuratullahi Ashade-Ogunfuwa - Business Analyst & Salesforce Consultant

Strategic Business Analysis

I dive deep into understanding your business operations, identifying inefficiencies, and translating complex needs into actionable solutions.

Salesforce Implementation Excellence

Certified Salesforce Administrator and Service Cloud Consultant delivering optimized, automated workflows that drive productivity.

Data-Driven Decision Making

Leveraging data analysis, reporting, and dashboards to provide insights that empower informed decisions.

Where Business Strategy Meets Technical Execution

I'm a problem-solver at heart, passionate about helping organizations navigate their digital transformation journey with confidence and clarity.

About Me

My journey into Business Analysis and Salesforce consulting began with a fundamental question: How can technology truly serve business needs rather than complicate them?

Starting my career as a scientist researcher, I discovered my talent for identifying process inefficiencies and implementing data-driven solutions that delivered measurable results. This experience ignited my passion for business optimization.

Over the past five years, I've had the privilege of working across diverse industries—from fashion retail to academic research, basketball operations to cloud consulting—each experience sharpening my ability to adapt, analyze, and deliver solutions that matter.

What Drives Me

Curiosity & Analysis

I'm energized by complex business challenges. Give me a tangled process, and I'll uncover the root cause and design a better future state.

Stakeholder Empowerment

Great solutions emerge from meaningful collaboration. I invest time in understanding perspectives and ensuring every voice is heard.

Measurable Impact

Every project is guided by one principle: create tangible, measurable value that moves the needle.

Continuous Growth

Constantly expanding my knowledge—multiple Salesforce certifications and staying current with Agile methodologies.

My Approach

Listen First

Deeply understand your business context and goals before proposing solutions

Collaborate Throughout

Maintain transparent communication with all stakeholders

Deliver Quality

Ensure solutions are scalable, user-friendly, and aligned with best practices

Support Beyond

Provide training, documentation, and ongoing support for long-term success

Comprehensive Solutions for Your Business Needs

End-to-end support for organizations seeking to optimize business processes and maximize Salesforce investment

Business Analysis & Requirements Management

Comprehensive requirements elicitation, process mapping, and gap analysis to ensure crystal-clear project direction.

  • Requirements Elicitation & Documentation
  • User Story Development
  • Process Mapping (AS-IS/TO-BE)
  • Gap Analysis & Feasibility Studies

Outcomes You Can Expect:

Reduced development rework, enhanced stakeholder alignment, and faster time-to-market

Salesforce Implementation & Configuration

Design and configure Sales Cloud and Service Cloud environments tailored to your business processes.

  • Salesforce Setup & Configuration
  • Workflow Automation
  • Custom Object & Field Creation
  • Lightning Experience Optimization

Outcomes You Can Expect:

30%+ improvement in operational efficiency and enhanced data integrity

CRM Optimization & Process Automation

Comprehensive CRM health checks and automation strategies to maximize ROI from your Salesforce investment.

  • CRM Health Checks
  • Process Streamlining
  • Automation Strategy
  • Report & Dashboard Development

Outcomes You Can Expect:

25%+ increase in productivity and higher user adoption rates

UAT & Quality Assurance

Rigorous testing strategies to ensure solutions meet business requirements before go-live.

  • UAT Strategy & Planning
  • Test Case Development
  • Defect Tracking & Management
  • Post-Deployment Validation

Outcomes You Can Expect:

Reduced post-deployment issues and smoother deployments

Training & User Adoption Support

Custom training materials and adoption strategies to ensure your team leverages Salesforce effectively.

  • Custom Training Materials
  • Live Training Sessions
  • User Adoption Strategy
  • Documentation & Knowledge Base

Outcomes You Can Expect:

40%+ increase in user engagement and system utilization

Stakeholder Management & Communication

Expert facilitation, conflict resolution, and executive presentations for complex projects.

  • Stakeholder Mapping & Analysis
  • Workshop Facilitation
  • Status Reporting
  • Executive Presentations

Outcomes You Can Expect:

Aligned expectations and increased executive sponsorship

Real Projects, Real Results

A glimpse into how I've helped organizations transform their operations through strategic business analysis and Salesforce implementation

Professional Muslim Woman Working on Salesforce Project

Salesforce Implementation Project

Led comprehensive Salesforce Sales Cloud implementation for a growing organization, conducting requirements gathering, stakeholder workshops, and UAT coordination. Delivered automated workflows that improved operational efficiency by 30%.

Salesforce Business Analysis UAT
View Case Study
CRM Optimization

CRM Optimization & Automation

Conducted comprehensive CRM health check and process optimization for an organization struggling with low user adoption. Redesigned workflows, implemented automation, and delivered training that resulted in 40% increase in user engagement.

Process Optimization Automation Training
View Case Study
Digital Transformation

Digital Transformation & Solution Architecture

Served as Project Lead and Solution Architect for a complex digital transformation initiative involving multiple stakeholder groups. Led end-to-end solution design, architecture decisions, requirements workshops, and facilitated consensus-building across siloed departments while ensuring technical feasibility and alignment with business goals.

Project Leadership Solution Architecture Stakeholder Management
View Case Study
Data Analytics

Salesforce Implementation & Analytics

Served as Project Lead and Implementation Consultant for comprehensive Salesforce deployment. Led project planning, stakeholder coordination, and technical implementation while designing executive dashboards for real-time business performance visibility. Created custom reports, KPI dashboards, and automated data refresh processes.

Project Leadership Implementation Analytics
View Case Study

What Clients & Colleagues Say

The greatest measure of success is what those I've worked with have experienced

"Nuratullahi demonstrated exceptional analytical skills and attention to detail throughout our Salesforce implementation. Her ability to translate complex business requirements into clear, actionable user stories made the entire development process smoother. She was instrumental in achieving a 30% improvement in our administrative efficiency."

I

Ibhade Ahusimenre

Project Stakeholder

"Working with Nuratullahi was a game-changer for our operations. Her automated email campaigns not only saved us countless hours but also significantly improved our client engagement. Her strategic thinking and hands-on approach made a real difference to our bottom line."

T

The Ryve

Business Client

"Nuratullahi has a rare combination of technical Salesforce knowledge and business acumen. She doesn't just implement solutions—she takes time to understand the 'why' behind business needs and delivers solutions that truly align with organizational goals. Her stakeholder management skills are excellent."

H

HLM GLAMOUR

Business Partner

"I had the pleasure of training alongside Nuratullahi during our Business Analyst program. Her collaborative spirit, problem-solving abilities, and dedication to mastering both business analysis techniques and Salesforce technical skills were impressive. She's someone any organization would be fortunate to have on their team."

O

Olajumoke Ajenifuja

Fellow Business Analyst

Ready to Transform Your Business Processes?

Whether you're implementing Salesforce for the first time or need expert business analysis, I'm here to help

How We Can Work Together

📞

Initial Consultation (Free)

Let's start with a conversation. I offer a complimentary 30-minute consultation to understand your challenges and explore collaboration.

Book Consultation

Project-Based Engagement

Need support for a specific initiative? I offer project-based consulting for Salesforce implementations, process optimization, and UAT coordination.

Contract & Ongoing Support

Looking for extended support? I provide contract-based business analysis and Salesforce administration services.

Training & Workshops

Want to upskill your team? I deliver customized training on Salesforce best practices and business analysis techniques.

Contact Information

nuratullahi.ao@gmail.com

Lagos State, Nigeria (Remote globally)

LinkedIn Profile

@nuratullahi_ao

Send Me a Message

Frequently Asked Questions

Do you work with clients outside Nigeria?

Absolutely! I work with clients globally and am experienced in remote collaboration using video conferencing and cloud-based platforms.

What industries do you specialize in?

I've worked across fashion retail, sports operations, academic research, and cloud consulting. My skills are transferable across industries.

How do you charge for your services?

Pricing depends on project scope and complexity. I offer project-based fees, hourly rates, and contract arrangements. I'll provide a transparent quote after understanding your needs.

Can you help with an existing Salesforce instance?

Yes! CRM optimization is one of my core services. I conduct health checks and implement improvements to maximize your ROI.